Where I Come From

My journey in design began not in studios, but in the restless need to tell stories through form.
What I thought would be illustration evolved into textiles, leather, and eventually the multidimensional world of accessories — a field where craftsmanship meets identity.

At Jean Paul Gaultier and Mila Shön, I learned experimentation.
At Prada, discipline and innovation.
With Helmut Lang, I discovered contradiction — my true revelation, where minimalism became a radical and expressive design language.

I immersed myself in the theatrical tension of Dolce & Gabbana, then in the international precision of Calvin Klein.
Each brand was not a step, but a culture to decode — an exercise in creative direction, brand storytelling, and aesthetic evolution.

In Singapore, with Braun Büffel, I redefined a German heritage house for Asia-Pacific — proving that design is not about style but about strategy, identity, and cultural resonance.
With Revolver Requeen, I built an entire universe from scratch: visual language, narrative, and product — a brand creation that became both cult and case study.

I call myself an UNDESIGNER because I refuse to stop at the surface.
From art to avant-garde perfumery, from heritage reinvention to capsule collections, I translate contradictions into coherence and vision.

For me, every collaboration is not just about designing objects — it’s about designing meaning, shaping culture, and driving transformation through design.